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Forget the New iPhone. For Apple, It’s All About the Dollar.
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Sommer describes the effect of a strong dollar on Apple's sales and profits from iPhones worldwide. This in turn affects Apple's share price. Corporate profits in the U.S. declined by 5.1% in 2015, according to the Commerce Department. Between the last quarters of 2014 and 2015 every dollar of Apple sales was reduced by 15 cents when converted into dollars, according to CEO Tim Cook.
The dollar's strength and profits of U.S. companies overseas in 2015-2016
03/26/2016
Apple's sales and profits were hurt by a strong dollar in 2015. This affected Apple's share price which declined in 2015.
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