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Airlines Are Driven to Nickel and Dime
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A look at Department of Transportation data shows a downward trend in airline ticket prices. Average domestic fares in the U.S. declined 16%, adjusted for inflation, compared to 1995. A comparison shows a round trip ticket price of $410 in 2010 dollars in 1995, the same ticket is priced $338 in 2011, including $22 for bags and reservation charges that were added in recent years. Not including the $22 would give a 21% decline in prices in 2010 compared to 1995. Higher labor costs for American which could not shed legacy costs because it did not go into bankruptcy like some of its competitors, combined with higher fuel prices have posed a serious threat to American Airlines. American Airlines (AMR) experienced a 33% drop in share price on Sept. 3, 2011, with a recovery gaining 21% the following day to close at $2.39. UnitedContinental had a 2nd quarter 2011 average fare- revenue divided by number of passengers- excluding taxes, of $273. Southwest had an average one way fare of $143 for the 2nd quarter 2011. According to DOT figures, passenger tickets provide only 71% of total passenger revenues to airlines, compared to 88% in 1990. The remaining 29% comes from reservations charges, standby service, checked luggage, in-flight food service, transporting pets and other charges.
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Southwest Airlines after the global crisis of 2009.
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CEO Kelly on how Southwest plans to operate in the new environment and other stories.
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Q & A With Southwest Airlines CEO Gary Kelly at SmartMoney.com
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Airlines Are Driven to Nickel and Dime
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Southwest Airlines Pricing.
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The nicke-and-dime approach of Franke and Baldanzas. Franke, a former CEO of America West Airlines bought Spirit in 2006, and modeled its makeover closely on Ryanair in Europe. By charging for bags Spirit has showed other airlines the way to price differently, at a time when airline prices are declining and fuel prices are cutting into profits.
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Airlines Are Driven to Nickel and Dime
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A Stingy Spirit Lifts Airline's Profit
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The airlines industry and rising fuel prices in 2011-2012
09/04/2010
Grouped Articles
Airline Fees and Fares Turn Small Recovery Into Big Profits
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Carriers Keep Capacity in Check
Wall Street Journal 09/14/2011
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Wall Street Journal 09/21/2011
Oil Hedge May Offer Airline Investors a Smoother Ride
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Why Passengers Should Have a Voice in Airline Mergers - Your Money
New York Times 04/27/2012
Airlines fees and pricing structure in 2011-2012
11/23/2006
Grouped Articles
Airlines’ New Normal: More Seats, Fewer Flights
Wall Street Journal 07/04/2015
Wall Street Journal 03/07/2011
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Airlines Battle Back to Profit, a Fare and a Fee at a Time
New York Times 10/18/2011
Oil Hedge May Offer Airline Investors a Smoother Ride
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Airlines Lose the Winter Blahs
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