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Shifts away from larger vehicles in the American auto industry. A significant shift was underway in the US auto industry by the middle of 2008 towards fuel efficient automobiles as gasoline prices went over $4.00 per gallon, and consumer net worth declined significantly with decline in housing and stock prices causing cuts in spending. The situation in 2008-2009 before the government led bailout and the planned bankruptcies of GM and Chrysler.
Grouped Articles
Ford Clips Toyota's Wings in California
Wall Street Journal 07/17/2013
Ford Remakes F-150, the Nation’s No. 1 Vehicle
New York Times 01/13/2014
Chrysler’s Fall May Help Administration Reshape G.M.
New York Times 05/03/2009
Why Gas Feels Cheap—and Why It’s Not, Historically Speaking
Wall Street Journal 01/04/2015
Ford and Chrysler Unveil Their Redesigned Pickups
New York Times 01/14/2008
Collapse in Demand For Large SUVs Leaves Owners in a Bind
Wall Street Journal 06/02/2008
2.4 million full size pickups sold in 2005 with $67 billion in sales revenue.
Grouped Articles
Wall Street Journal 07/29/2015
Wall Street Journal 08/01/2006
High Fuel Prices Don't Dent Love Of Gas Guzzlers
Wall Street Journal 07/18/2006
GM Chief: Industry Ill-Placed for Oil Shock
Wall Street Journal 03/01/2011
Small Cars Help Lift April Auto Sales
New York Times 05/03/2011
Detroit's No Good, Very Bad May
BusinessWeek 06/02/2006
Grouped Articles
Toyota Gambles, Deep in the Heart of Texas
New York Times 11/16/2006
Ford and Chrysler Unveil Their Redesigned Pickups
New York Times 01/14/2008
The risks to U.S. automakers of a falloff in SUV and pickup sales with rising gasoline prices. This happened in earlier periods leading to losses for the automakers.
Grouped Articles
Detroit Vehicles Outperform Imports in Quality Study
Wall Street Journal 05/13/2013
Ford Is Hoping to Give the Once-Great Explorer a Second Life
New York Times 05/27/2010
Ford's Truck Czar Divides to Conquer
Wall Street Journal 11/07/2013
Robust Sales of Jeeps and Rams Lead Big Increase for Chrysler
New York Times 11/03/2014
Measuring Car Sales by the Gallon
Wall Street Journal 12/02/2014
Why Gas Feels Cheap—and Why It’s Not, Historically Speaking
Wall Street Journal 01/04/2015
Marchionne has kept many of the managers from the previous Chrysler. Jim Press is deputy CEO and adviser. He came from Toyota. Everything else will change. He is flattening the organization structure to improve communication and speed. Smaller car lineup will replace the prior lineup, and Fiat's engine technology will provide help for fuel efficient cars.
Grouped Articles
Fiat, in Deal With Union, Will Buy Rest of Chrysler
New York Times 01/01/2014
Worker Reaction to Chrysler bankruptcy
Detroit Free Press 05/04/2009
Bankruptcy reality sets in for Chrysler, workers
Detroit Free Press 05/04/2009
Chrysler reborn under alliance with Fiat
Detroit Free Press 05/04/2009
Impact:: Bankruptcy Announcement
Detroit Free Press 05/04/2009
Chrysler tried in vain to sell parts to Chinese, form partnerships
Detroit News 05/04/2009
Grouped Articles
Ford's Truck Czar Divides to Conquer
Wall Street Journal 11/07/2013
Ford's Pickup Can't Lift Aluminum
Wall Street Journal 01/14/2014
Ford Remakes F-150, the Nation’s No. 1 Vehicle
New York Times 01/13/2014
Ford's Aluminum F-150 Marks New Era
Wall Street Journal 01/14/2014
Ford Remakes F-150, the Nation’s No. 1 Vehicle
New York Times 01/13/2014
Car-Show Dilemma: Future Isn't Now
Wall Street Journal 01/14/2008
Grouped Articles
Toyota Tacoma: A Rugged Winner
BusinessWeek 04/05/2006
Wall Street Journal 12/02/2011
Ford and Chrysler Unveil Their Redesigned Pickups
New York Times 01/14/2008
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