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Car-Show Dilemma: Future Isn't Now
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Simply put Ford sells 800,000 F150's a year but sales are dropping at about 100,000 a year, and where has it put Ford? Ford is losing money, $12 .6 billion in 2007, lost market share from 25% at one time to 15%, and a stock price about to go below $6. Turn to the fuel efficient cars Mullaly wants to have, the same car sold in the US, Europe and elsewhere and designed by worldwide collaboration between engineers and designers in Europe and the USA and emerging markets. The Verve a fuel efficent small car is one example and it will also use globally made parts. Why is the Verve though going on sale in Europe this year and not in the US, is not clear. And why won't it be called the Verve in the US? The idea that it could be called the Fiesta may not make sense, as the old Fiesta model in the USA did not have that great an image for quality and value.
Ford Verve model
01/14/2008
Grouped Articles
Car-Show Dilemma: Future Isn't Now
Wall Street Journal 01/14/2008
The Ford F-150 pickup and redesign
01/14/2008
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Ford's Truck Czar Divides to Conquer
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Ford's Pickup Can't Lift Aluminum
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Ford Remakes F-150, the Nation’s No. 1 Vehicle
New York Times 01/13/2014
Ford's Aluminum F-150 Marks New Era
Wall Street Journal 01/14/2014
Ford Remakes F-150, the Nation’s No. 1 Vehicle
New York Times 01/13/2014
Car-Show Dilemma: Future Isn't Now
Wall Street Journal 01/14/2008
Ford Motor's shift to aluminium in the redesign of the F-150 pickup
01/14/2008
The shift to aluminium in the 2014 F-150 cuts 700 pounds and increases fuel efficiency enabling Ford to use V-6 engines.
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Ford's Aluminum F-150 Marks New Era
Wall Street Journal 01/14/2014
Ford Remakes F-150, the Nation’s No. 1 Vehicle
New York Times 01/13/2014
Can Ford Boss Avoid Production Hiccups?
Wall Street Journal 02/15/2014
Car-Show Dilemma: Future Isn't Now
Wall Street Journal 01/14/2008
GM Secures Aluminum for Trucks
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First Aluminum-Body Ford F-Series Pickup Trucks Come Off Assembly Line
New York Times 11/11/2014
Ford Restructuring under Mulally
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Grouped Articles
Ford Speeds Up Succession Plan
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Ford's Mulally Talks Mark Fields, Business in China and the New F-150
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Ford's Foreign-Operations Chief Becomes Latest to Exit Post - WSJ.com
Wall Street Journal 12/08/2006
BusinessWeek 06/04/2007
At Ford, the 'Outsider' Is Optimistic
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Ford Stays the Course, Wherever It May Lead
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Ford Fiesta model
01/14/2008
Grouped Articles
Car-Show Dilemma: Future Isn't Now
Wall Street Journal 01/14/2008
Ford Motor's Doug Scott and the STX low cost F-150 series pickup truck
01/14/2008
A low cost STX pickup that goes for $26,000 compared to the $39,000 for other F-150 trucks.
Grouped Articles
Ford's Truck Czar Divides to Conquer
Wall Street Journal 11/07/2013
Ford's Pickup Can't Lift Aluminum
Wall Street Journal 01/14/2014
Ford Remakes F-150, the Nation’s No. 1 Vehicle
New York Times 01/13/2014
Ford's Aluminum F-150 Marks New Era
Wall Street Journal 01/14/2014
Ford Remakes F-150, the Nation’s No. 1 Vehicle
New York Times 01/13/2014
Car-Show Dilemma: Future Isn't Now
Wall Street Journal 01/14/2008
Joe Hinrichs of Ford Motor Company and Ford's product launches in 2014-2015 including the new aluminium body F-150
01/14/2008
Hinrichs previously headed manufacturing and the expansion in China. He is president of the Ford Americas group in 2014.
Grouped Articles
Can Ford Boss Avoid Production Hiccups?
Wall Street Journal 02/15/2014
Car-Show Dilemma: Future Isn't Now
Wall Street Journal 01/14/2008
First Aluminum-Body Ford F-Series Pickup Trucks Come Off Assembly Line
New York Times 11/11/2014
Ford Announces Fuel Economy Numbers for the 2015 F-150
New York Times 11/21/2014
Ford’s New Truck Shouldn’t Be Pained at the Pump
Wall Street Journal 12/01/2014
GM, Ford, Flourish Out of the Limelight
Wall Street Journal 07/29/2015
Ford's push for a global car for global markets.
01/14/2008
Ford's push is for a global car for global markets The Fiesta will be the first global launch, the Focus will be next.
Grouped Articles
Car-Show Dilemma: Future Isn't Now
Wall Street Journal 01/14/2008
Ford Introduces One Small Car for a World of Markets
New York Times 02/15/2008
Ford's Fiesta to Kick Off Global Sales Effort
Wall Street Journal 04/21/2008
Ford’s Bet: It’s a Small World After All
New York Times 01/10/2010
Ford's global future rides on next generation Focus. Compact Sedan platform ams at lowest cost.
Detroit News 01/11/2010
Ford Focus is Slick Package, but Gearbox Is a Drag
New York Times 07/15/2011
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