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Economy Fitful, Americans Start to Pay as They Go

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Americans loaded up with debt may be turning to older thriftier ways of an earlier generation. This this will affect consumer spending, have an impact on Chinese exports, and on the Japanese economy which is dependent on China for growth. Some argue that there is a culture of consumer spending that runs through recent American history. Even after one boom was over the stock boom was replaced by a housing boom, each boom and easy credit offering free spending and borrowing lifestyles. Is it going to change now? But it could be that a point has been reached where the finances of households and of the nation's credit system can only go so far, and culture won't matter if banks tighten up credit. There is a limit for the Fed to act to lower rates, and household debt has reached highly serious proportions. The savings rate went from one tenth of income in 1984, to 5% in 1994, to slightly negative in 2008. Today for those who borrowed against their homes in 2003-2007, 34 million households or one third of the US households, savings rate was negative 13% in 2006 June. Thhis came down to 7% in end of 2007, according to Moody's Economy.com, which suggests that the cutback in consumer spending from this group of people had already begun. What will this mean for consumer spending in the USA? It means that even though the top fifth of American earners who generate half of all consumer spending according to Barclay's Capital, will continue spending though a bit more carefully than before. The rest of the American people will be cutting back, especially the one third of the nation that is heavily in debt, and the unemployed if job numbers aren't that good. Which could be why Goldman Sachs predicts that Japan is already in recession using the Japanese definintion of decline in output, and China may be slowing down more significantly than is understood because of the poor data that is coming out of China. The Chinese economic activity too chaotic to accurately measure, and with large time lags before what is actually happening is detected and quantified correctly.

The U.S. savings rate as the American public shifts to less spending, debt reduction, and higher savings after the economic crisis in 2008-2009.

02/05/2008

The increase in the savings rate as saving takes precedence.

Grouped Articles

Economy Fitful, Americans Start to Pay as They Go

New York Times 02/05/2008

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The Doomsayers Who Got It Right

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02/05/2008

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An Ambiguous Omen, U.S. Household Debt Begins to Rise Again

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Economy Fitful, Americans Start to Pay as They Go

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Deleveraging: It's Not Over Till It's Over

Wall Street Journal 03/11/2009

'Secular Stagnation' May Be for Real

Wall Street Journal 08/27/2014

How Righteousness Killed the World Economy

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Americans’ Debt-Cutting Levels Off

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The low cost and discount brands become important to shoppers and businesses.

07/16/2007

WIth about 7 million workers working less than 35 hours aweek and many facing a couple of days of furlough, or pay cuts, the family shops very carefully and on a budget. Businesses are paying attention, and even companies like P&G (Procter & Gamble) are pushing discount brands.

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P&G to Cut Package Sizes for Diapers

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P&G to Shed More Than Half Its Brands

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P&G's Global Target: Shelves of Tiny Stores

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On Paying for Cars With Cash

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Vera Wang Set to Dress Up Kohl's

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Wal-Mart Looks to Grab Gains in Gadgets

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