World News Insights
1-3 Minute Gist
Search, personalize, or simply browse. Follow the world around you from gist and context to insights.
Who we are | Our Credo | Ways of using Lyrarc | FAQ | Send Feedback | First Letter From the Editor
Sign up. It's free and easy to use
Create an account
to personalize your feed of articles and topics.
All Topics Article
GM Hopes Engine of Future Sells Cars Now - WSJ.com
Keywords:
Tags:
How GM is seeing the value of new technologies not just for their value in commercialization but in the value in brand image. To be seen as the innovation leader does a lot for brand image and this does a lot for selling cars across a whole lineup which does't remotely use that technology. This is the case with hydrogen fueled cars and GM is now taking this challenge seriously. Refueling remains an issue but all untested technologies have to start somewhere and GM wants to be seen as an innovator from now on.
GM Buyer Preferences (before bankruptcy).
03/03/2006
Grouped Articles
Makers Pack New Cars With Technology, but Younger Buyers Shrug
New York Times 01/26/2014
How GM Trains Dealers of Big SUVs To Calm Gas-Price Fears
Wall Street Journal 03/03/2006
Behind GM's Slide: Bosses Misjudged New Urban Tastes
Wall Street Journal 03/08/2006
Chevy Tries a Write-Your-Own-Ad Approach, and the Potshots Fly
New York Times 04/04/2006
The S.U.V. Craze Is Fading? So What? Look at the Pickups
New York Times 04/09/2006
GM Hopes Engine of Future Sells Cars Now - WSJ.com
Wall Street Journal 11/29/2006
Marketing changing image and perception of customers.
10/17/2006
Walmart, American carmakers etc are trying to change perception in customers mind Complicating this is changing demographics for carmakers. How industries can learn from each other's experiences.
Grouped Articles
Wal-Mart's Fashion Faux Pas - WSJ.com
Wall Street Journal 10/17/2006
GM Hopes Engine of Future Sells Cars Now - WSJ.com
Wall Street Journal 11/29/2006
Electric car development
10/18/2006
Thecompetition to develop a plug in electric car that can get something near 200 miles on a single charge, and run on electricity alone for that long. And to do this at a price in the low twenties, that would make it attractive even with lower gasoline prices
Grouped Articles
Not Coming Soon to a Lot Near You: Chinese Cars
New York Times 10/18/2006
GM Hopes Engine of Future Sells Cars Now - WSJ.com
Wall Street Journal 11/29/2006
Shifting Gears, GM Now Sees Green
Wall Street Journal 05/29/2007
G.M.’s Mr. Horsepower Has an Electric Conversion
New York Times 05/19/2007
G.M.’s Electric Dream Awaits Reality
New York Times 10/24/2007
Toyota's Cautious Green Strategy
Wall Street Journal 10/23/2007
GM and Ford Marketing Innovations
05/01/2006
Grouped Articles
GM's Media Chief Seeks Nontraditional Channels
Wall Street Journal 05/03/2006
Got a Second? G.E. Has a Quick Message
New York Times 05/05/2006
GM Hopes Engine of Future Sells Cars Now - WSJ.com
Wall Street Journal 11/29/2006
Ford Displays a Wreck to Score Safety Points
New York Times 03/18/2008
Wall Street Journal 03/18/2008
What Cadillac Is Learning from the Ritz
BusinessWeek 06/17/2010
What being seen as the Innovator does to Brand Image and Selling Product
11/29/2006
This falls under Marketing and Brand Image, as well as Innovating Perception of buyers
Grouped Articles
GM Hopes Engine of Future Sells Cars Now - WSJ.com
Wall Street Journal 11/29/2006
We took a different way to help millions around the world build educated informed mindsets that affects and shapes their lives. For a future that is open, global and digital, with everyone having access to high quality information. We believe in the renewal of America, renewal of Europe, the renewal of India, the rest of Asia, Latin America and Africa. The renewal of our supply chains, health, education, infrastructure, as we rebuild our countries after the pandemic. Literacy and knowledge we believe cannot thrive and grow in a world of web bots, web crawlers, or AI. This requires human curiosity, human learning, and human imagination. We take as inspiration the saying- “One has to be free, and as broad as sky. One has to have a mind that is crystal clear, only then can truth shine in it.” Every contribution whether big or small is precious- in this crisis and ahead.
Support Lyrarc from as small as $1
Terms and Conditions | Copyright Policy | Privacy Policy | Contact Us