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Danone and P&G's (Procter & Gamble) innovative strategies for reaching low income customers in emerging markets.
12/12/2009
In 2004 Indonesian managers showed Franck Riboud, CEO of Danone, a pyramid of customers in Indonesia's population of 240 million people. It showed only 20 million customers at the top of the pyramid as the only ones who could afford Danone products. At that point Ribaud made up his mind to go after the large number of people at the lower end of the pyramid and come with strategies to do this profitably. By 2010 46% of Danone's sales were from emerging markets, up from 10% a decade earlier, showing the pace of the change. Unilever, P&G, Nestle, Colgate-Palmolive and other companies are following similiar strategies. P&G has used Mexico as a lab for experimenting with new products at low price points and Danone has done this in Indonesia.
Linked Articles
Danone Expands Its Pantry to Woo the World's Poor
Wall Street Journal 06/25/2010
P.& G. Sees the World as Its ClientNew York Times 12/12/2009
The legacy of the two Clintons- putting behind old conflicts from the Balkans, to Russia and Turkey
10/10/2009
The role of Hillary in the entry of Russia to the World Trade Organization, in the Armenia-Turkey accords, follows the work of Bill Clinton in settling the Balkan conflict through special envoy Holbrooke. Bill Clinton had a special ability to select talented individuals and work with them in humility to promote peace- in the UK-Ireland conflict, and in the former Yugoslavia. Hillary Clinton did this with sheer tenacity of effort and working with humility with public servants who worked for Bill Clinton.
Linked Articles
Hillary Clinton: Trade With Russia Is a Win-Win
Wall Street Journal 06/19/2012
Armenia, Turkey Reach AccordWashington Post 10/10/2009
The Economist cites IMF economist estimates that the public debt of the 10 largest industrialized countries will jump from 78% to 114% of GDP by 2014, leading to higher interest rates and inflation.
06/11/2009
The rising public debt and its unsustainability is what the future holds. For governments and decisionmakers there are very difficult choices, as fiscaly austerity and premature fiscal tightening or raising interest ratescan choke off a recovery. Raising taxes as happened earlier in Japan's lost decade also can choke off a recovery. Seriously tacklig health care costs and raising the retirement age, are much needed steps.
Linked Articles
Get Ready for Inflation and Higher Interest Rates
Wall Street Journal 06/11/2009
The biggest bill in historyEconomist 06/11/2009
The smaller stimulus and selective investments in 2012-2014 in China and how this affects construction and heavy equipment manufacturers
04/30/2009
The impact on Caterpillar, Volvo AB, Komatsu, John Deere, Cummins and domestic Chinese manufacturers of the smaller stimulus and selective investments in China in the years ahead. Manufacturers are exporting from China during this period of slowing sales in China.
Linked Articles
China Bets Sour for Heavy Equipment Firms
Wall Street Journal 08/16/2012
China's Stimulus Spurs U.S. BusinessWall Street Journal 04/30/2009
Are the old faces that got the USA and Europe into this financial crisis, now the new faces trying to fix it?
01/15/2009
Schapiro and Khuzami, the new faces at the SEC as chief and enforcement director, are the old faces at FINRA which took ahands off view of self regulation of the financial industry and the old faces at Deuteche BAnk as inhouse lawyer. Sir James Crosby, the head of HBOS bank in the UK which needed $17 billion f government money in 2008, was made Deputy chairman of the Financial Services Authority in 2006, Britain's main regulator. He reisgned hours before a stormy session in the House of Commons which embarrassed Prime Minister Brown after some revelations about Crosby,s role in the mess.
Linked Articles
Obama's Pick to Head SEC Has Record Of Being a Regulator With a Light Touch
Wall Street Journal 01/15/2009
British Regulator Quits as Accusations Mount in Banking CrisisNew York Times 02/12/2009
Did Putin overreact in Georgia 2008 and Ukraine 2014? Russia and the dangers to the Russian economy of not maintaining good relations with the West
08/13/2008
Russia tones down its overreaction as 66% of Russians polled in June say Russian forces should not enter Ukrainian terrritory. Putin and Russians in the administration policy making may have underestimated the reaction in the U.S. as reflected in this WSH editorial saying Americans should remember the words of Gen. Lucius Clay during the Berlin Blockade and the subsequent airlift. This could be why analysts in Russia now maintain that good relations with the West must be maintained, and entry of Russian forces into Ukraine would have disastrous consequences for Russia in terms of western sentiment and foreign investor sentiment. In such a situation Germany would be likely to support the stronger U.S. position seeing this in terms of the language used in theBerlin Airlift of 1948. For Germany and Russia this would be reversing the hard won gains of building relations from the time of Brandtand Kohl till today, fifty years of effort to build better relations and economic relationships- just too much for sober heads in Moscow Paris, and Berlin to accept, and closing another chapter in Russia's interactions with the West.
Linked Articles
Wall Street Journal 08/13/2008
Seeing Cost of Saber Rattling in Ukraine, Putin Alters CourseNew York Times 07/11/2014
Labor costs in China, Ireland, and newly emerging countries.
03/27/2008
How the foreign investment model for countries that attracted Foreign Investment with lower wages is changing and the differentials with the US are closing, Irish hourly pay higher than US hourly pay.
Linked Articles
Ireland: The End of the Miracle
BusinessWeek 03/27/2008
China's Factory BluesBusinessWeek 03/27/2008
Bosch and Tata Motors
12/30/2007
Bosch wants to invest $500 million euros in India by 2010. It plans get to sales of 1 billion euros by 2010 selling to lowcost makers like Tata for which it makes a specially designed engine for the $2500 Nano car.
Linked Articles
Four Wheels for the Masses: The $2,500 Car
New York Times 01/08/2008
Bosch Wants to Expand Supply For Low - Price CarsNew York Times 12/30/2007
Blending cultures and workers from France and Germany for Airbus operations
10/15/2007
Bringing together engineers and workers from the Airbus operations in Toulouse and Hamburg to build complex aircraft with new designs is an ongoing challenge at EADS Airbus. Other related challenges include how to divide labor and management responsibilities considering the interests of unions and governments to achieve an efficient enterprise.
Linked Articles
Airbus, Amid Turmoil, Revives Troubled Plane
Wall Street Journal 10/15/2007
Airbus Wants A380 Cost CutsWall Street Journal 07/13/2012
Karl Albrecht of Aldi and Ingvar Kamprad of Ikea- putting forward the idea (and product) that customers of average means should be able to have quality food and designer furniture
03/26/2006
Linked Articles
IKEA Billionaire Founder Proud to Be Frugal at 80
New York Times 03/26/2006
Aldi's Co-Founder Karl Albrecht, a Pioneer in Food Retailing, Dies at 94Wall Street Journal 07/22/2014
Procter and Gamble (P&G) takes early success at low price points in Mexico to other emerging markets Brazil and China- 2009-2014
12/12/2009
Linked Articles
P&G Sales Rise on Strong Demand in Emerging Markets
Wall Street Journal 01/27/2014
P.& G. Sees the World as Its ClientNew York Times 12/12/2009
BP, Shell and other foreign oil companies expand production in Iraq in 2012-2014
07/01/2009
Ambitious goals for oil production are set by the Iraqi government as oil companies from the, U.S., Europe, Russia and China, provide the expertise to increase production from older oil fields. Problems of infrastructure and national oil legislation hinder rapid development.
Linked Articles
Crude Oil Output Is Soaring in Iraq, Easing Markets
New York Times 06/02/2012
Oil Companies Reject Iraq's Contract TermsWall Street Journal 07/01/2009
The youth vote in India's 2014 and 2009 parliamentary elections
05/02/2009
Linked Articles
Wall Street Journal 05/02/2009
Hopes of a Generation Ride on Indian VoteNew York Times 05/15/2014
Britain's RBS Bank and the incredulous- huge losses and large bonuses in the "Hard Times" of the 2008 financial crisis and again in 2014
02/09/2009
Linked Articles
In U.K., Getting Tough With Nationalized Banks
Wall Street Journal 02/09/2009
Royal Bank of Scotland to Slash Costs as Losses DeepenWall Street Journal 02/28/2014
What the best way to get results for the stimulus, the view of state governors, and of green project advocates.
12/24/2008
Views of state governors and green advocates on how best to attack the problem raised for stimulus spending that would work to meet short term job goals and longer term goals for energy and transportation to meet sustainability criteria and design better ways to live and work.
Linked Articles
For Stimulus Plan, Obama Team Weighing 'Green' Jobs vs. Traditional Projects
Washington Post 12/24/2008
Jon S. Corzine - A Bold Stimulus Package -- $1 Trillion Bold -- Is NeededWashington Post 12/24/2008
Karen Elliott House, expert on Saudi Arabia and the Middle East, on the U.S., the EU, and Saudi Arabia- demographics, aspirations and the princes 2007-2014
05/14/2008
Pulitzer prize winning journalist for reporting from the Middle East and expert on Saudi Arabia, Karen Elliott House, describes the changes in Saudi Arabia with the huge young demographic, and what it means for Saudi society, U.S.-Saudi relations, meeting the aspirations of young people.
Linked Articles
As the Middle East Burns, the Saudis Ease Up at Home
Wall Street Journal 06/25/2014
Our Friends in RiyadhWall Street Journal 05/14/2008
Ford's marketing challenges in 2008
01/06/2008
Ford shows originality in the display of a crashed Taurus at the March 2008 New York Auto Show, the display designed to show car buyers how the safety features protect occupants and make them look at Ford cars.
Linked Articles
Ford's EcoBoost Engine Excites Marketer
New York Times 01/06/2008
Ford Displays a Wreck to Score Safety PointsNew York Times 03/18/2008
Volt Electric car design.
10/24/2007
Design for the Volt electric propulsion plug in car from GM.
Linked Articles
GM Opens Electric Design Studio
BusinessWeek 01/02/2008
G.M.’s Electric Dream Awaits RealityNew York Times 10/24/2007
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05/29/2007
Design for the GM electric propulsion plug in cars.
Linked Articles
GM Opens Electric Design Studio
BusinessWeek 01/02/2008
Shifting Gears, GM Now Sees GreenWall Street Journal 05/29/2007
Toyota's IMV series of vehicles for emerging markets reaches a milestone in 2012- 1 million vehicles on one platform
05/12/2005
This is the best any automobile manufacturer has done on one platform. The design, single chassis, lower price points and customization for rough road conditions in emerging markets, give the IMV architecture and manufacturing operations a unique advantage.
Linked Articles
Toyota Pushes Emerging-Markets Production
Wall Street Journal 04/07/2012
For Toyota, a New Small Truck Carries Hopes for Topping GMWall Street Journal 05/12/2005
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