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The strategy of passing on food price increases in emerging markets of Unilever, P&G (Procter & Gamble), Danone and Nestle
04/30/2008
Linked Articles
Grain Companies' Profits Soar As Global Food Crisis Mounts
Wall Street Journal 04/30/2008
Unilever Sales Rise as Its Prices ClimbWall Street Journal 11/04/2011
Ford's Fiesta for the American market.
03/13/2008
Ford Fiesta to be launched in the USA in 2011. It will get 40mpg on the highway.
Linked Articles
Customizers ready for launch of Ford Fiesta
Detroit News 12/31/2009
One World, One Car, One NameBusinessWeek 03/13/2008
Ford's marketing challenges in 2008
01/06/2008
Ford shows originality in the display of a crashed Taurus at the March 2008 New York Auto Show, the display designed to show car buyers how the safety features protect occupants and make them look at Ford cars.
Linked Articles
Ford's EcoBoost Engine Excites Marketer
New York Times 01/06/2008
Ford Displays a Wreck to Score Safety PointsNew York Times 03/18/2008
Ford in the Indian market.
12/13/2007
Ford to invest $500 million to make small cars in India and turn it into a regional manufacturing hub with sales goal of 200,000 cars for 2010.
Linked Articles
Wall Street Journal 12/13/2007
Ford to Expand in India, Planning a Small Car and an Engine PlantNew York Times 01/08/2008
The dangers of single hit products like Motorola Razr phone and the Ford F-150 truck and Explorer without a full line of new products to transition to
09/14/2007
How Motorola's experience with single hit products like the Razr cell phone compares with Ford's single hits like the F-150 truck and the Ford Explorer. Why this got both into trouble and the lack of new product at both companies during a critical period as competitors moved ahead.
Linked Articles
Motorola to Spin Off Handset Unit, As Icahn Waits
Wall Street Journal 02/01/2008
Detroit Auto Makers Try Some New TricksWall Street Journal 09/14/2007
Friedman of NYT compared Detroit carmakers to "crack dealers."
06/02/2006
With their gasoline rebates and gasoline purchase paid credit cards to buyers of large SUV's, GM and Ford were increasing America's dangerous dependence on imported oil. Contrst that with the vigorous approach of Hyundai to fuel efficiency. And go fast forward to 2009 when Hyundai sees August 2009 sales 47% higher than August 2008 sales, Hyundai being the only large car company to increase sales by end of 2009 in the American market.
Linked Articles
Detroit's No Good, Very Bad May
BusinessWeek 06/02/2006
Hyundai Aims for Efficiency LeadWall Street Journal 09/03/2008
India's Food Security legislation and the Bolsa Familia program in Brazil- different approaches to help the poor in developing countries
09/15/2005
Linked Articles
India's Lower House Passes Food Bill to Help Poor
Wall Street Journal 08/26/2013
Poverty in Latin AmericaEconomist 09/15/2005
Ford Motor Company and the shift in message to "Quality, Green, Safe and Smart," from "American" and being "powerful"
03/18/2008
Ford is showing originality and focussing on safety and innovation as one of its advertising themes in a "Ford, Drive One" campaign which will be done with dealers and after listening to dealers.
Linked Articles
Wall Street Journal 03/18/2008
Ford Displays a Wreck to Score Safety PointsNew York Times 03/18/2008
Rapid expansion of Starbucks 2000-2008
01/07/2008
Starbucks with 10,000 store locations in the USA and 1600 planned new stores for 2008 finally realizes that this breakneck expansion was destroying the original starbucks experience and vision as its reduced to becoming more like a fast food place.
Linked Articles
Schultz Takes Over to Try to Perk Up Starbucks
Wall Street Journal 01/08/2008
McDonald's Takes On A Weakened StarbucksWall Street Journal 01/07/2008
Ford Motor Company and the shift in message to "Quality, Green, Safe and Smart" from "American" or being "powerful" (1)
01/06/2008
Farley brings fresh thinking to marketing and advertising at Ford to get themes like safety and green into buyers minds.
Linked Articles
Wall Street Journal 03/18/2008
Ford's EcoBoost Engine Excites MarketerNew York Times 01/06/2008
Ford's expansion in Asian markets 2007-2008
10/10/2007
Ford's investments across Asia, in China, India and Thailand and plans for lower cost cars for the hundreds of millions of customers who can afford a really low priced car in the $2500- $7500 price range.
Linked Articles
Ford to Build Car Plant in Thailand
New York Times 10/10/2007
Ford to Expand in India, Planning a Small Car and an Engine PlantNew York Times 01/08/2008
Ford's aggressive effort at marketing safety.
09/04/2007
How the display of a crashed Taurus at the 2008 New York Auto Show is an ongoing effort like the Swap My Ride Campaign to get car buyers who defected to foreign makes to take a look at Ford.
Linked Articles
Drivers Size Up Fords (Unknowingly) in New Campaign
New York Times 09/04/2007
Ford Displays a Wreck to Score Safety PointsNew York Times 03/18/2008
Karl Albrecht of Aldi and Ingvar Kamprad of Ikea- putting forward the idea (and product) that customers of average means should be able to have quality food and designer furniture
03/26/2006
Linked Articles
IKEA Billionaire Founder Proud to Be Frugal at 80
New York Times 03/26/2006
Aldi's Co-Founder Karl Albrecht, a Pioneer in Food Retailing, Dies at 94Wall Street Journal 07/22/2014
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