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Samsung 5 Lessons: The Record Edition

Wall Street Journal Original article ›

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Samsung's decision to go with Android rather than its own inhouse developed software for its smartphones, and the execution of the new plan, was pivotal in its recent success. This is what differentiates it from Nokia and Research in Motion, companies which decided to develop their own software. In the case of Nokia, it made a costly switch from its Symbian software to Microsoft software. Samsung's other business in chipmaking is not as profitable, with margins dropping to 9.5%. Operating profit declined in the fourth quarter in the chip business, dropping by half from the prior quarter. The rapid changes with one costly error changing the whole playing field, also shows the precarious nature of the mobile phone business with changing leaders every few years, from Motorola to Nokia, to Samsung and Apple.

China's mobile phone market.

06/16/2010

China's mobile phone market includes Nokia, Samsung, and also local Chinese companies like Tianyu which satisfy demand for lower prices and locally desired features. It can price the K-Touch touchscreen, at athird of the price of a similiar Taiwanese phone.

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Decline in demand for chips, the high cost of new plants, and the rise in the value of the yen are hurting Elpida.

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Japanese Firms Send Work Overseas

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Japan Turns Tables on Korea Inc.

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Fading Memory Saps Chip Makers

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Elpida Files for Bankruptcy Protection

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Samsung

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Behind Sony-Samsung Rivalry, An Unlikely Alliance Develops

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Rivals Samsung, LG Find Digital Detente

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Samsung Overhaul Will Form Two Divisions

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Memory Chips Signal Sector Getting Set For Recovery

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South Korea Clears Way for iPhone Sales

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Samsung in China

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Apple Faces Dilemma Over Strategy in China

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Huawei Set to Launch New Smartphone

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Lenovo-Google Deal Adds to Samsung's Smartphone Worries

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A Glum Sign for Apple in China, as Smuggled iPhones Go Begging

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Samsung Electronics Third-Quarter Profit Plunges

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Samsung Electronics Third-Quarter Profit Falls Sharply

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Samsung mobile software

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Samsung Presses Ahead on Android

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Samsung Pursues Developers, Seeking Orbit of Apps

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Samsung: Uneasy in the Lead

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Samsung Looks to Software and Services

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Samsung Moves to Boost Software

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Samsung smartphones

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Samsung's Profit Soars on Solid Smartphone Sales

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Samsung Hires Hint at New Chip Focus

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The Two-Horse Smartphone Race

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Samsung Rides Smartphone Sales

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Samsung Shares Tumble

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Turmoil Roils HTC as Phone Sales Shrivel

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Google's Drop in the Smartphone Ocean

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Google Sells Handset Business to Lenovo

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