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Inside Ted Cruz’s novel strategy for winning from behind - The Washington Post
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Following the Wisconsin primary Ted Cruz plans his campaign to prepare for a contested convention. The strategy is to focus on California, and states such as Nebraska and Indiana, and on delegate selection, so that Trump has little chance of winning the required 1237 delegates on the first ballot at the Republican Convention. To do this Cruz plans to hire additional staff, and work at the local city and county level winning endorsements from local and state officials. A similiar process unfolded in the Wisconsin primary, with local Republican base support that was crucial to his win. The focus inside California is on Orange County, San Diego county, San Fernando Valley, rural agricultural Central Valley, Santa Barbara, San Luis Obispo his wife's home town. In the New York primary where he is behind Cruz is planning to win delegates in heavily Democratic Congressional districts, using ads by pro-Cruz super PAC Trusted Leadership, to add to his delegate count. Cruz is depending on mid-size donors with the help of Jeb Bush and previous backers of Senator Rubio, for additional fundraising to increase campaign efforts.
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The Cruz campaign focusses on California and other states such as Nebraska, and on delegate selection, as it plans for a contested convention and winning on the second ballot.
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U.S. presidential candidate Ted Cruz and the Republican party establishment- support for Cruz from those who believe it is critical to rally the Republican base to win in 2016
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U.S. presidential candidate Ted Cruz is gaining support from establishment donors and supporters. Some donors and Republican party experts agree with Cruz's assessment of previous elections lost by the Republican party- a critical element in the loss was the failure to rally the party faithful, including its evangelical base of support. By turning out in higher numbers, and by gaining the support of independents, and the white working class which today supports Donald Trump, this view holds that the Republican party could overcome other obstacles to win in the 2016 presidential election. Cruz held his own state of Texas winning by 17 percentage points, and won in Oklahoma, Alaska, Idaho, Wyoming, after winning the Iowa caucuses. By March 2016 violence prone minority hate rhetoric against minorities at Trump rallies had separated responsible voices in the Republican party from the Trump efforts to divide the party.
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