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Sony Sets Sights on Smartphone Market
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Sony's Xperia Z smartphone as a competitor to Samsung Galaxy and Apple iPhone in 2013. Sony is now in third place in global smartphone sales with a 5% market share. Sony CEO Hirai says the basic building blocks are in place for Sony to secure the strong position in smartphone sales that its technology and assets deserve.
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Sony’s Mobile Unit Seeks Profit, Innovation
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Sony under CEO Kazuo Hirai
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The Playstation unit chief assumes the CEO position in January 2012. He emphasizes user experience and bringing Sony's diverse products under the direction of the UX group. Hirai makes some of the tough decisions facing Sony such as cutting its size in the television business.
Grouped Articles
Sony Posts a Small Profit, Its First in 5 Years
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