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Tags: Current Focus, Automobiles, Italy,
In a presentation to prime minister Mario Monti in Sept 2012 Fiat's Marchioone emphasizes the low capacity utilixation rate of 40% at Italian plants, and the need to focus on exports. Fiat has succeeded by looking overseas, and it is planning to build Chrysler Jeep sales globally. It is a market leader in Brazil. Now he is telling Italian managers of Fiat that Italy must look outside Italy and beyond the European market for sales. With the grim situation in the Italian economy he tells Italian managers: "I am never abandoning you."
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Sergio Marchionne is implementing a program to revamp Fiat's Italian operations to improve productivity and redesign factories to use less labor. Marchionne secured labor unions acceptance for new work rules by shifting some operations to Serbia. Efficiency is higher at Fiat's Polish plant which produces cars with fewer workers than Fiat's Italian plants.
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Fiat Asks Union to Fall Into Line
Wall Street Journal 07/12/2010
Fiat Chrysler Gives Upbeat Outlook, Turns Profit in Europe
Wall Street Journal 01/29/2015
Fiat Chief Retools Italian Car Maker
Wall Street Journal 07/06/2012
Trade Deal Drives Exports of Korean Cars to Europe
Wall Street Journal 07/17/2012
Europe's Auto Industry Has Reached Day of Reckoning
New York Times 07/25/2012
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