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Chrysler and Fiat Merger Shows Fruits of Teamwork
Keywords:
Marchionne's major achievement is the genuine integration of Fiat's operations with Chrysler's operations using the strengths of both parts of the operation. Daimler showed little interest in doing this and the result was a failure of the merger between Daimler and Chrysler. Another aspect is the use of Fiat's Alfa Romeo and Maserati models to build new Chrysler vehicles. The new Dodge Dart which gives 40 miles per gallon and which gives Chrysler entry into the small car market, is based on the chassis and technology of Fiat's Alfa Romeo brand. Another vehicle of this type is the Maserati Kubang, an affluent buyer SUV based on the Jeep Grand Cherokee.
Chrysler in 2010-2014 under Sergio Marchionne
11/10/2006
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Chrysler Posts $172 Million Loss Amid Sluggish Sales
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Chrysler and Fiat Merger Shows Fruits of Teamwork
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U.S. Auto Sales Surge in December
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Daimler's experience with Chrysler.
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The Daimler experience running Chrysler and the exit from Chrysler.
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Chrysler and Fiat Merger Shows Fruits of Teamwork
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Chrysler Enlists Mercedes Officials In Bid to Cut Manufacturing Costs - WSJ.com
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In Turnabout, Chrysler Profit Offsets Fiat Loss
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Fiat's Alfa Romeo and Maserati brands
11/10/2006
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Chrysler and Fiat Merger Shows Fruits of Teamwork
New York Times 01/09/2012
Alfa Romeo Looks for Love in the U.S.
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Fiat Takes Alfa Romeo for a U.S. Test Drive
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Fiat Chief Retools Italian Car Maker
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Alfa Romeo Plots Return to America
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Chrysler's lineup of cars prominently includes Fiat models and small car technology 2009-2013
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Could Chrysler Interest You in a Fiat?
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Fiat Plans To Spend $11 Billion On Growth
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Many Hopes Ride on Makeover of the Grand Cherokee
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Chrysler to Set Up 200 Fiat Dealerships
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Some Chrysler Dealers See Un Problema in Fiat's Plans
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Fiat-Chrysler performance
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Last Car Plant Brings Detroit Hope and Cash
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Fiat to Expand Production at China Venture
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Chrysler Posts $172 Million Loss Amid Sluggish Sales
Wall Street Journal 08/09/2010
Fiat, in Deal With Union, Will Buy Rest of Chrysler
New York Times 01/01/2014
Fiat's Chrysler Trick Is No Panacea
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Fiat's Move Risks Sticker Shock
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Fiat takes full ownership stake in Chrysler
11/10/2006
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Hasty Deal to Save Chrysler in Depths of Crisis Returns to Haunt
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Fiat Needs Chrysler More Than Ever
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Rising Medical Bills Behind Push for Chrysler IPO
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Fiat Chief Rolls Dice on Market and Chrysler Merger
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Fiat to Expand Production at China Venture
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Robust Sales of Jeeps and Rams Lead Big Increase for Chrysler
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Truck Sales Help Profit Rise 32% at Chrysler
New York Times 11/05/2014
Fiat Chrysler Pitched GM, Others About Consolidation
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The designers at Fiat-Chrysler.
11/10/2006
Chrysler depends a lot on Italian designers for its new cars.
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Italian Pride Is Revived in a Tiny Fiat
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Designing Cars for Low-Carbon Chic
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Chrysler Leans on Foreign Designers
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Marchionne Upends Chrysler's Ways
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Many Hopes Ride on Makeover of the Grand Cherokee
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Chrysler's new image under Fiat.
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Efforts to take Chrysler's image in anew direction that promotes greener cars and different demographics.
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Chrysler's Hemi Engine Loses Favor
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Chrysler reveals upgraded 2011 Dodge Grand Caravan
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Chrysler Rides Higher at Detroit Show
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Chrysler Says Its Brand Is Here to Stay
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Boss Sweats Details of Chrysler Revival
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Fiat Will Hike Stake in Chrysler
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Problem of melding different cultures in cross-cultural mergers
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Dr. Z's Chrysler Predicament: Selling Unions on Sacrifice
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Chrysler Enlists Mercedes Officials In Bid to Cut Manufacturing Costs - WSJ.com
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Marchionne plans to take the new company- with full ownership under Fiat achieved in 2014- to the next level by creating global brands for Jeep and Alfa-Romeo. The new company is likely to get a new name, complete integration of the two companies, a new headquarters location outside Italy, and a listing on the NYSE.
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Robust Sales of Jeeps and Rams Lead Big Increase for Chrysler
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U.S. Auto Sales Surge in December
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Chrysler's new Jeep Cherokee under Fiat management- 2010-2013
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With little to show that is new in its product lineup, Chrysler has a lot resting on its redesigned 2011 Jeep Grand Cherokee.
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Chrysler's Jeep Faces Uphill Climb in China
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Chrysler Weighs Jeep Expansion
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Chrysler Puts Laser Focus on Defects
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Many Hopes Ride on Makeover of the Grand Cherokee
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Fiat-Chrysler management
11/10/2006
Grouped Articles
Fiat, in Deal With Union, Will Buy Rest of Chrysler
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Fiat-Chrysler Faces Bend in the Road
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Robust Sales of Jeeps and Rams Lead Big Increase for Chrysler
New York Times 11/03/2014
Industrialist Heir to the Fiat Dynasty Charts His Course
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Fiat and Chrysler to Be Under One Management Tent
New York Times 07/28/2011
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A Fiat takeover of Chrysler as Cerberus takes the exit.
11/10/2006
Fiat's 35% stake in Chrysler was obtained with an offer to retool aChrysler plant and offering its engine and transmission technology for small cars. Fiat has an option to take a 55% stake in Chrysler. Its a low cost way for Fiat to sell its popular Fiat 500 and other small cars in the USA.
Grouped Articles
Fiat Needs Chrysler More Than Ever
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Fiat, in Deal With Union, Will Buy Rest of Chrysler
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Chrysler Partners Have Many Goals
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Fiat Acquires 35% Stake in Chrysler
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Fiat Nears Stake in Chrysler That Could Lead to Takeover
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Fiat-Chrysler integration 2011-2014
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Fiat, in Deal With Union, Will Buy Rest of Chrysler
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Fiat-Chrysler Faces Bend in the Road
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Fiat Chrysler Profit in U.S. Declined 56% in 2014 on Charges From Merger
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Fiat and Chrysler to Be Under One Management Tent
New York Times 07/28/2011
Fiat Weighs Boosting Car Exports to U.S.
Wall Street Journal 07/02/2012
Melding different cultures in new companies.
05/28/2006
Airbus with its European operations and Fiat with its planned Opel-Fiat-Chrysler combination. How these combinations can work, and the new global environment that makes them an opportunity, with younger leaders and the right kind of management.
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The new Chrysler that is emerging from bankruptcy with government help under Fiat's Marchionne.
11/10/2006
Marchionne has kept many of the managers from the previous Chrysler. Jim Press is deputy CEO and adviser. He came from Toyota. Everything else will change. He is flattening the organization structure to improve communication and speed. Smaller car lineup will replace the prior lineup, and Fiat's engine technology will provide help for fuel efficient cars.
Grouped Articles
Fiat, in Deal With Union, Will Buy Rest of Chrysler
New York Times 01/01/2014
Worker Reaction to Chrysler bankruptcy
Detroit Free Press 05/04/2009
Bankruptcy reality sets in for Chrysler, workers
Detroit Free Press 05/04/2009
Chrysler reborn under alliance with Fiat
Detroit Free Press 05/04/2009
Impact:: Bankruptcy Announcement
Detroit Free Press 05/04/2009
Chrysler tried in vain to sell parts to Chinese, form partnerships
Detroit News 05/04/2009
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