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P&G (Procter & Gamble), Walmart in Mexico, Cadbury and Lever Brothers in India, are some of the many companies looking for growth in smaller towns and villages of developing countries.
Grouped Articles
Cheaper Sugar Sends Candy Makers Abroad
Wall Street Journal 10/21/2013
The New Japanese Way: Downmarket
Wall Street Journal 08/05/2010
Unknown Cities in Brazil and Russia Are Getting Richer
BusinessWeek 09/30/2010
P&G Tripped Up by Its Assumptions About Diapers in China
Wall Street Journal 08/14/2015
Wal-Mart to Buy Grocer-Retail Chain in China - WSJ.com
Wall Street Journal 10/17/2006
As Its Brands Lag at Home, Unilever Makes a Risky Bet
Wall Street Journal 03/22/2007
Grouped Articles
GE Accelerates India Health Care Push
Wall Street Journal 10/02/2009
G.E. Chief Sees India Helping Cut Costs of U.S. Health Care
New York Times 10/03/2009
GE Remodels Businesses in India
Wall Street Journal 04/26/2011
India, China and other developing countries are coming up with affordable technology to help the low income people in their countries get access to health care.
Grouped Articles
India and China Play Down Border Tensions
Wall Street Journal 05/21/2013
Business in India: A bumpier but freer road
Economist 10/02/2010
Lessons from a frugal innovator
Economist 04/16/2009
G.E. Chief Sees India Helping Cut Costs of U.S. Health Care
New York Times 10/03/2009
New York Times 11/12/2011
A grim diagnosis for our ailing U.S. health care system - The Washington Post
Washington Post 11/28/2011
Grouped Articles
G.E. Chief Sees India Helping Cut Costs of U.S. Health Care
New York Times 10/03/2009
GE Seeks Bigger Piece Of Indian Health Care
Wall Street Journal 10/05/2009
Business in India: A bumpier but freer road
Economist 10/02/2010
New York Times 11/12/2011
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