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China is implementing president Xi Jinping's policy to reduce foreign influence in China's internet, and promote local tech suppliers. Restrictive policies went into effect for IBM, Cisco, Microsoft, Qualcomm, to reduce their influence in China's core tech industries. Apple remained an exception till April 2016 when Apple was asked to shut down Apple iBooks and iTunes services in China. China sees this as an effort to promote in Jinping's words local "high quality content with positive voices for a healthy, positive culture that is a force for good.," according to Xinhua news service. It also increases the role of Huawei, Alibaba, and Tencent in the internet in China.

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Nokia is initiating a search for a new CEO to replace Mr Kallasvuo who became CEO in 2006. Since then Apple's iPhone has changed the market and Nokia has not been able to match the trend set by iPhones in the mobile phone device market. Nokia's stock has fallen 42% since April 19, 2010. Nokia's response to the iPhone was to replace its mobile phone executive and to create a separate operation for smartphones. Nokia plans to have a new line of smartphones in 2010 to compete with the iPhone. The main problem is its operating system software which needs to be more sophisticated. Nokia holds about 40% of the cell phone market with Europe and countries like India being its strong points. But Nokia's margins in India are low because of intense competition. Apple has already surpassed Nokia in the profit in phones, making $1.6 billion in profit in the third quarter of 2009 compared to Nokia's $1.1 billion.

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Complacency in Nokia's bureaucratic organization structure. A competitive touch screen and internet ready phone that would have competed with the iPhone was turned down by management in 2004, according to a former employee.

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The radical restructuring under CEO Johnson in 2012-2013 at American retailer J.C. Penney that failed. Johnson made 19,000 job cuts and shut down the St John Bay women's brand which brought in significant sales volume for the retailer. In its place he tried to shift Penney to an upscale image and mailed out fancy looking brochures to customers. All the time neglecting the in-store morale problem created by the deep cuts. Johnson managed Apple's retail stores in his prevous position.

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Amazon's employee count more than triples in 3 years to 109,800, with 31,200 employees added in 2010. This outpaces growth in employees at Microsoft with 99,000 employees, Apple with 80,300, and Google with 46,400 employees. Amazon uses a highly structured process in which the perspectives on cultural fit of hundreds of "skilled evaluators" throughout the company are taken into account.

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Third quarter 2014 profit for Samsung was less than half of the profit for the prior year quarter. Profit was down 62% from the prior year. Chinese competitors seriously dented Samsung profits in mobile phones where Samsung made about 60% of its profits.