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How the breakup of the Sony-Ericsson mobile joint venture was the best thing that happened to Sony
01/07/2011
For over a decade the Sony-Ericsson joint venture slowed decisionmaking and made it difficult to take advantage of Sony's technological capabilities. The end of the joint venture could not have come soon enough, and may have left the smartphone market o Apple and Samsung by default. The joint venture was started at a time when Nokia was the dominant mobile company. The smartphones from Apple changed everything and made speedy decisionmaking and use of companywide capabilities essential for success, something the joint venture was not designed to do. The Sony Experia Z is the first big product from the new Sony owned mobile business.
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