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From the Gut
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Friedman's got it right, politics is a game of persuasion, of gut feel. Its interesting that Kotter, the management expert, writes about this same thing for managers trying to get their people excited and motivated to actually do something and push vigorously to see it done. Its appealing to the gut feel with stories with huma things not just lot of detail or just a lot of powerpoint slides.
Persuasion in politics or management by appealing to gut feel.
09/04/2008
Friedman and Kotter share their thinking.
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A sociological and psychological perspective on why people believe what they believe because of their own personal experiences and their immediate surroundings. Why its weird but its real and one has to take this into account when appealing to people and why in this situation its gut and not logic or details that persuades.
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Friedman and Kotter on persuasion in politics or running companies where appeal is to gut feel.
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Not logic and details or detailed powerpoints but appeal to gut feel becomes important in getting people to get eager and motivated to get things done and push vigorously.
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