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Mobile Readers Abound; the Ads, Not So Much--news digest
Keywords:
Smartphones and tablets accounting for more than half of visits to digital sites of the NYT and the WSJ, but mobile bringing in only about 15-20% of digital ad revenues in 2015
08/24/2015
Mobile ad revenues lag a long ways behind the visits to digital sites of publishers such as the NYT, WSJ, Time magazine, because of the difficulty in displaying ads on mobile phones. Facebook gets 37% of all mobile display ad revenues in 2014, accoriding to e-Marketer.
Grouped Articles
Mobile Readers Abound; the Ads, Not So Much--news digest
Wall Street Journal 08/24/2015
Facebook proves social media is a viable medium for digital advertising in 2013-2015
01/31/2014
Facebook increased is share of global digital advertising on mobile phones in 2013 to 18% from 5% in 2012.
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Facebook Uses Data to Charm Advertisers
Wall Street Journal 01/31/2014
Social Media Fail to Live Up to Early Marketing Hype
Wall Street Journal 06/24/2014
World Isn't Yet Facebook's Oyster
Wall Street Journal 07/24/2014
Facebook’s Profit Propelled by Mobile
New York Times 07/23/2014
How Facebook Sold You Krill Oil
New York Times 08/02/2014
Facebook Offers to Let Publishers Keep Revenue From Certain Ads
Wall Street Journal 05/03/2015
Digital ads on news sites and lack of focus and technology on ads for users
02/13/2012
How to get ads for users of products used by buyers on the news sites is a challenge for news sites.
Grouped Articles
Mobile Readers Abound; the Ads, Not So Much--news digest
Wall Street Journal 08/24/2015
Pew Study Finds Ads on News Web Sites Are Missing Users
New York Times 02/13/2012
Digital strategies in news media in 2015-2016
08/03/2015
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For New York Times, a Gamble on Giveaways
Wall Street Journal 08/03/2015
Mobile Readers Abound; the Ads, Not So Much--news digest
Wall Street Journal 08/24/2015
For News Outlets Squeezed From the Middle, It’s Bend or Bust
New York Times 04/17/2016
Facebook advertising
07/14/2011
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Facebook Is on Road to Redemption
Wall Street Journal 07/25/2013
Facebook Revamps Ads to Compete With Google
New York Times 01/15/2014
Big Profit at Facebook as It Tilts to Mobile
New York Times 01/29/2014
Facebook Uses Data to Charm Advertisers
Wall Street Journal 01/31/2014
Social Media Fail to Live Up to Early Marketing Hype
Wall Street Journal 06/24/2014
World Isn't Yet Facebook's Oyster
Wall Street Journal 07/24/2014
New approaches to mobile advertising
09/27/2012
Grouped Articles
Mobile Readers Abound; the Ads, Not So Much--news digest
Wall Street Journal 08/24/2015
Why the Internet Won’t Be the Next TV for Advertising
Wall Street Journal 09/16/2015
Mobile Ads: Here's What Works and What Doesn't
Wall Street Journal 09/27/2012
How digital companies Google and Facebook are changing the face of advertising
07/29/2013
Grouped Articles
Wall Street Journal 07/29/2013
Facebook Revamps Ads to Compete With Google
New York Times 01/15/2014
Facebook Uses Data to Charm Advertisers
Wall Street Journal 01/31/2014
Social Media Fail to Live Up to Early Marketing Hype
Wall Street Journal 06/24/2014
How Facebook Sold You Krill Oil
New York Times 08/02/2014
Facebook Offers to Let Publishers Keep Revenue From Certain Ads
Wall Street Journal 05/03/2015
Facebook advertising on mobile phones
05/17/2012
Grouped Articles
Facebook Is on Road to Redemption
Wall Street Journal 07/25/2013
Facebook Revamps Ads to Compete With Google
New York Times 01/15/2014
Big Profit at Facebook as It Tilts to Mobile
New York Times 01/29/2014
Facebook Uses Data to Charm Advertisers
Wall Street Journal 01/31/2014
Social Media Fail to Live Up to Early Marketing Hype
Wall Street Journal 06/24/2014
World Isn't Yet Facebook's Oyster
Wall Street Journal 07/24/2014
Apple and digital newspapers and magazines for the I-Pad
01/17/2009
Grouped Articles
Papers Try to Get Out of a Box
New York Times 04/13/2009
Mobile Readers Abound; the Ads, Not So Much--news digest
Wall Street Journal 08/24/2015
Apple’s App Store Sales Hit $20 Billion, Signs of Slower Growth Emerge
Wall Street Journal 01/07/2016
Apple News App Is Off to a Rocky Start
Wall Street Journal 01/11/2016
Apple to Tighten Control on Content
Wall Street Journal 02/03/2011
Apple Launches News Subscription Service for App Store
Wall Street Journal 02/15/2011
Digital newstands of Apple and Google
04/13/2009
Competing newstands of Apple and Google for tablet computers and other mobile devices.
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3 Ways Feedly Outdoes the Vanishing Google Reader
New York Times 05/08/2013
Papers Try to Get Out of a Box
New York Times 04/13/2009
Google to Shut Spanish News Service
Wall Street Journal 12/12/2014
Mobile Readers Abound; the Ads, Not So Much--news digest
Wall Street Journal 08/24/2015
Apple News App Is Off to a Rocky Start
Wall Street Journal 01/11/2016
Google Joins Race to Speed Up Mobile Delivery of News Articles
New York Times 02/24/2016
Newspaper digital online advertising revenues.
01/15/2009
Grouped Articles
News Websites Proliferate, Stretching Thin Ad Dollars
Wall Street Journal 01/28/2014
Papers Try to Get Out of a Box
New York Times 04/13/2009
Mobile Readers Abound; the Ads, Not So Much--news digest
Wall Street Journal 08/24/2015
Mixed Ad Message From Newspapers
Wall Street Journal 07/29/2010
Hits and Misses From Madison Avenue
Wall Street Journal 12/23/2010
Pew Study Finds Ads on News Web Sites Are Missing Users
New York Times 02/13/2012
Facebook's advertising strategy for publishers and news content
05/03/2015
Grouped Articles
Facebook Offers to Let Publishers Keep Revenue From Certain Ads
Wall Street Journal 05/03/2015
Publishers Warily Embed With Facebook
Wall Street Journal 05/12/2015
Wall Street Journal 07/15/2015
Mobile Readers Abound; the Ads, Not So Much--news digest
Wall Street Journal 08/24/2015
Facebook, Facing Bias Claims, Shows How Editors and Algorithms Guide News
New York Times 05/12/2016
Magazine market and advertising trends.
01/15/2009
Grouped Articles
Mobile Readers Abound; the Ads, Not So Much--news digest
Wall Street Journal 08/24/2015
Cond� Nast Closes Gourmet and 3 Other Magazines
New York Times 10/06/2009
Mixed Ad Message From Newspapers
Wall Street Journal 07/29/2010
Magazine Ads Evaporated in 2008, Faster as Months Went On
Wall Street Journal 01/15/2009
The Popular Newsweekly Becomes a Lonely Category
New York Times 01/17/2009
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