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BlackBerry's Makeover Is Taking Shape
Keywords:
CEO John Chen's srategy in 2014 is to get more revenues from the higher margin mobile security business and with software service sales. As software service sales are uncertain, and with the threat from Apple in mobile security features, Chen is also introducing the Passport phone with features such as better reading of text for business users. Chen proved his turnaround expertise at Sybase with small targeted acquisitions and he is seen as using these skills at Blackberry. His plan is to breakeven on cashflow by 2015. Samsung and Apple have taken away most of the consumer market from Blackberry and what little remains is in emerging markets. Chen showed a small quarterly profit to send Blackberry shares up. Shares are now at $10.89 increasing 68% after Chen assumed the CEO position in November 2013.
Research in Motion (RIM) Blackberry performance in 2013-2016
01/29/2013
Grouped Articles
RIM to Roll Out Emerging Market-Focused BlackBerry
Wall Street Journal 05/15/2013
BlackBerry Z10 Prices Drop to $49 Amid Weak Sales
Wall Street Journal 07/13/2013
Sales of BlackBerry's Q10 Keyboard Phone Fall Flat
Wall Street Journal 08/29/2013
BlackBerry to Slash Workforce by Up to 40%
Wall Street Journal 09/19/2013
BlackBerry Stuck With $1 Billion in Unsold Phones
Wall Street Journal 09/21/2013
For BlackBerry Employees, 'It's Not Low Morale. It's No Morale.'
Wall Street Journal 09/23/2013
Research in Motion (RIM) Blackberry strategy
04/10/2011
R.I.M.'s strategy as it faces competition from Apple's iPhone and Google's Android.
Grouped Articles
BlackBerry Maker RIM Posts $518 Million Loss
New York Times 06/28/2012
RIM to Roll Out Emerging Market-Focused BlackBerry
Wall Street Journal 05/15/2013
BlackBerry Z10 Prices Drop to $49 Amid Weak Sales
Wall Street Journal 07/13/2013
Sales of BlackBerry's Q10 Keyboard Phone Fall Flat
Wall Street Journal 08/29/2013
BlackBerry to Slash Workforce by Up to 40%
Wall Street Journal 09/19/2013
BlackBerry Stuck With $1 Billion in Unsold Phones
Wall Street Journal 09/21/2013
Research in Motion Blackberry CEO John Chen in 2014-2016
09/22/2014
Grouped Articles
BlackBerry's Makeover Is Taking Shape
Wall Street Journal 09/22/2014
BlackBerry’s New Plan Could Bear Fruit
Wall Street Journal 11/17/2014
BlackBerry Unveils Security-Focused Tablet
Wall Street Journal 03/16/2015
BlackBerry Reports $28 Million Profit in 4th Quarter
New York Times 03/27/2015
BlackBerry Results Miss Expectations
Wall Street Journal 06/24/2015
With Phones Lagging, BlackBerry Reports $28 Million Loss
New York Times 06/23/2015
Research In Motion (RIM) Blackberry management
04/10/2011
R.I.M. management's response to questions about the company's strategy and response to the iPhone.
Grouped Articles
BlackBerry Maker RIM Posts $518 Million Loss
New York Times 06/28/2012
BlackBerry Z10 Prices Drop to $49 Amid Weak Sales
Wall Street Journal 07/13/2013
BlackBerry to Slash Workforce by Up to 40%
Wall Street Journal 09/19/2013
BlackBerry Stuck With $1 Billion in Unsold Phones
Wall Street Journal 09/21/2013
For BlackBerry Employees, 'It's Not Low Morale. It's No Morale.'
Wall Street Journal 09/23/2013
BlackBerry Abandons Sale Process
Wall Street Journal 11/05/2013
Research in Motion Blackberry strategy in 2014-2016 under CEO John Chen
09/22/2014
A decision to focus on software and services by new CEO John Chen and exit the consumer market.
Grouped Articles
BlackBerry's Makeover Is Taking Shape
Wall Street Journal 09/22/2014
BlackBerry Reports $28 Million Profit in 4th Quarter
New York Times 03/27/2015
BlackBerry Results Miss Expectations
Wall Street Journal 06/24/2015
With Phones Lagging, BlackBerry Reports $28 Million Loss
New York Times 06/23/2015
BlackBerry Revenue Drops as Handset Troubles Continue
Wall Street Journal 04/02/2016
How BlackBerry’s Handsets Are Stuck on Hold
Wall Street Journal 04/02/2016
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