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Peugeot-Citroën Cuts Into French Hopes
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Peugeot's finances come as a shock to the French government as it cuts spending to reduce the deficit. A 3 billion euro loan was made to Peugeot in 2009. Another loan may be needed from the French government says Peaple because Peugeot is losing 200 million euros in cash each month. One key reason for Peugeot's problems is that it gets 58% of its sales in Europe, with particular emphasis in southern European countries, and demand in key markets France, Italy and the UK is expected to decline by about 7- 10%, according to Moody's forecasts. Peugeot's operating loss for the first half of 2012 was 700 million euros. The plan to close the Aulnay plant and other planned cost reductions may not be enough say experts. The closing of that plant could save 600-700 million euros, according to JP Morgan estimates. This would improve operating profit margins to 3.3% from 2.2% based on 2011 results, and this may not happen with the price competition in these markets. This leaves Peugeot in a precarious position.
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Linked Articles
Peugeot-Citroën Cuts Into French Hopes
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Big Car Plant Closure Shows Europe Woes
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