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HTC Corp., Taiwanese smartphone manufacturer, says strong competition from Apple and Samsung hurt its position in the U.S. market which will be hard to recover. HTC was one of the first companies to market smartphones in the U.S. in 2010, gaining the top spot with 11.8% market share that year. HTC started as a contract manufacturer, shifting to making smartphones on its own brand name in 2006.

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Competition from HTC for the Samsung Galaxy and Apple iPhone. HTC puts out its new Android smartphones the HTC One S and One X in June 2012.

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HTC's declining market share in Brazil and its decision to concentrate on the mid to high priced market segments in India and China. It is pulling out of the Brazilian market where the low priced phone segment is growing. HTC has about 7.2% of the global smartphone sales and is experiencing slower sales in 2012. HTC was a Taiwanese contract maker till recently when it launched its own line of Android smartphones.

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HTC is building its own operating system for mobile phones designed to work closely with China's apps and websites.

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Sony's Xperia Z smartphone as a competitor to Samsung Galaxy and Apple iPhone in 2013. Sony is now in third place in global smartphone sales with a 5% market share. Sony CEO Hirai says the basic building blocks are in place for Sony to secure the strong position in smartphone sales that its technology and assets deserve.

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Samsung shipments of Galaxy smartphones S4 is estimated at 7 million per month for the 2nd quarter of 2011, increasing from the 6 million a month for the earlier model S3 smartphones, but much lower than the expected 10 million a month S4 shipments. Because other manufacturers can also make the Android smartpones and the uncertain reception for new features such as waterproof or large zooming camera lens, the sales of the Galaxy models do not have the same momentum as they did in 2012. Samsung gets over 70% of operating profits from smartphones. According to IHS iSuppli 63% of smartphone components are sourced inhouse by Samsung providing a cushion for margins and profits. Unlike Apple Samsung makes its own displays and memory chips preferring to do manufacturing within the company. About 5.7% of Samsung's operating profit in 2012 was from sales of components to Apple, according to Sanford Bernstein. Markets have apparently priced in the slower sales of Galaxy and the prospect of a drop in smartphone prices, with Samsung stock price down 10% in June 2013, and the share price at 6.4 times forecast 2013 earnings, according to FactSet. Apple shares trade at 10.8 times 2013 earnings....

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IDC estimates show Samsung increased its global smartphone shipments in the second quarter of 2012 to 50.2 million units, up from 42.2 million units in the first quarter. This increased its market share to 32.6%, up from 29.1% in the first quarter. By comparison Apple sales of smartphones globally were 26 million in the second quarter of 2012, with its market share declining from 24.2% in the first quarter to 16.9% in the second quarter.

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With the popularity of Apple iPhones and smartphones, Nokia has lost ground. Its share price is down 73% from 2007 end. It is looking for a new CEO. The lack of new mobile phones to compete with the iPhone and other smartphones and generate the kind of excitement that Apple's iPhone has generated, is Nokia's main problem.