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Trader Joe's and Aldi's stores both run by the Albrecht family and the Albrecht Family Trust in Germany. Aldi's was the name selected from Albrecht and Discount by the Albrecht brothers, who ran their mother's retail business in the 1950's. The chain has a formula to offer lower prices- fewer items, fewer varieties of each item compared to a Kroger or a Wal-Mart, smaller stores, and 95% of the items carrying the Aldi's name.
Grouped Articles
Aldi to Boost Its Number of U.S. Stores by 50%
Wall Street Journal 12.20.2013
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Aldi's Co-Founder Karl Albrecht, a Pioneer in Food Retailing, Dies at 94
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Where Wal-Mart Failed, Aldi Succeeds
New York Times 03.29.2011
Few Banks Seek Funds for Small Businesses
Wall Street Journal 03.31.2011
Kroger Appears in Prime End-Aisle Position
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A Tale of Two Shoppers: Life During the Slowdown
Wall Street Journal 09.12.2011
Top U.K. Supermarkets in Discount Challenge
Wall Street Journal 12.25.2012
Grocers Feel Chill From Millennials
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