LyrArc Article Gist
The evolution of the Murdoch newspaper and television business from a small Adelaide newspaper News of Adelaide circulation 75,000 inherited from his father Keith Murdoch in the 1950's, is shown in this NYT report. It comes as a new generation is taking the place of the old. Rupert was then a student of 23 years at Oxford University in the 1950's. In the 1980's he acquired New York Post and The Times of London. By 1988 Rupert Murdoch shifted to use technology in the newspaper business. He followed this by acquiring other newspapers and setting up a television business Sky Television in the UK by 1989, and Fox News television channel in 1996. These television channels along with CNN and NBC, ABC now appeal to an older demographic in the mid to late sixties age. Much of the younger audience gets its information from the internet. Murdoch failed to develop the internet side of the business appealing to younger audiences. In this sense much of the influence of these older television channels is in a fluid shape likely to diminish in the future.