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Nokia: Cheap but Not Attractive

Wall Street Journal Original article ›

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Nokia failing competitiveness and the Stephen Elop memo

01/24/2008

The "Burning Platform" memo by Nokia CEO Stephen Elop, tells Nokia employees that Nokia in 2011 is like a man in the North Sea who hears an explosion on his oil platform and sees it burning. He has to choose between standing there or to jump into the icy waters, and he chooses to jump and makes it against all odds.

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Competition in the cellphone industry

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Fast moving change as technologies add new capabilities for cell phones,new design as with Apple's I phones and new features as with Nokia's different phones for different segments and regions, fast internet access and navigation.

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