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Coke Tests Health-Tea Waters

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Coca-Cola is introducing to the US an blended unsweetened tea called Sokenbicha. This tea was originally developed for health conscious young Japanese women. Sales of tea drinks are up 15.6%, while soft drinks are down 5.6%, for the first 10 months of 2010. Soft drinks still make up 47% of ready to drink beverages in the US, according to Beverage Digest, even with the increasing emphasis on the dangers of obesity in the US.

Coca-Cola and health drinks

02/10/2011

Grouped Articles

Coke to Curb Ads to Kids, Push Diet Drinks

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Coke Tests Health-Tea Waters

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Coke Buys Rest of Honest Tea

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Coca-Cola Lifted by Overseas Sales

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Coca-Cola Is Looking Like a Cereal Killer

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