LyrArc Article Gist
Hyundai has gone from being seen as cheap to being an excellent value in this recession like environment. About 30% of buyers consider Hyundai for a purchase- the numbers are from Hyundai research. Globally Hyundai is now fourth after Toyota, GM and VW, and has 8% of the USA market. People are asking is a premium brand worth $5000 or more dollars extra. And Hyundai projects a wise decision by buyers. Even Cadillac buyers are seen shifting to Hyundai. Hyundai sales in August 2009 were 47% above August 2008, and for 2009 Hyundai and Subaru are the only 2 companies expected to increase sales in the USA. An Accent sells for base package at 10,000, luxury car Genesis at $32,000, less than competitors.
Hyundai has gone from being seen as cheap to being an excellent value in this recession like environment. About 30% of buyers consider Hyundai for a purchase- the numbers are from Hyundai research. Globally Hyundai is now fourth after Toyota, GM and VW, and has 8% of the USA market. People are asking is a premium brand worth $5000 or more dollars extra. And Hyundai projects a wise decision by buyers. Even Cadillac buyers are seen shifting to Hyundai. Hyundai sales in August 2009 were 47% above August 2008, and for 2009 Hyundai and Subaru are the only 2 companies expected to increase sales in the USA. An Accent sells for base package at 10,000, luxury car Genesis at $32,000, less than competitors.
