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The shift to "straight news" in 2015 at MSNBC with the sharp decline in ratings

08/12/2015

In the 25-54 age group Fox News and CNN strugle to get enough daytime viewers with viewership less than 300,000. At MSNBC the decline is much steeper after political shift to strongly liberal leaning views. MSNBC is now moving back to straight news and bringing Brian Williams to help improve the news coverage.

Grouped Articles

MSNBC’s Reboot: More News, Less ‘Leaning’

Wall Street Journal 08.12.2015

Fox News Holds Its Lead in a Year of Growth for Cable News

New York Times 12.30.2015

CNN Plans to Offer Subscriptions for Digital News Next Year

WSJ 11.03.2017


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