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GE's Environment Push Hits Business Realities

Wall Street Journal Original article ›

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LyrArc Article Gist
GE's environmental campaign. How CEO Immelt sees and how he calls it from the Hudson River cleanup from GE's past to company products, GE emissions count, and the ecoimagination project, and what has shaped his own convictions in this matter of emissions. The progress GE is making in this direction under Immelts leadership. For Immelt personally without getting involved in ideological debate working to live in a world that will limit CO2 emissions, as a political necessity, and to do this shaping that very world with GE's own initiative rather than sit passively by the sidelines, that is what makes intuitive sense.


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