Toutiao and the growing mobile segment for news aggregated from thousands of sources for tech, politics, and other local news. Toutiao and Tencent QQ are taking advantage of the growing need for news in China. Toutiao's algorithm targets new internet users in rural areas and small towns who are looking for news and do not need the use of global news sites as is done by Google and Apple. The deep learning of computers is used to study user habits such as learning about the main soccer teams, watching funny videos,as habits of users. Beijing Bytedance Technology has come up with the new site. The highest growth rate is now for news on mobile, growth is 73% year over year far surpassing travel and mobile video, according to QuestMobile.
China restricts use of Google and Facebook News and other sites and favors local content and news sites to give international news, and news about China.
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