Efforts by City Hall and the French government to support public housing in Paris with new investment in the city for newly built public housing. This will create an attractive environment for low and middle income residents to stay in the city including small business owners, as the buildings are modern and add to the look of the city. This will be visible during the Olympics in 2024 in Paris. It is a clear goal of the city government of Paris to give people of different income levels the opportunities to live in attractive modern housing in the city. It remains a pioneer in this idea and its execution among European cities.