LyrArc Article Gist
For a long time CNN struggled with how it could avoid the peaks and valleys of viewer attention for its news programs- with a jump in viewers when a big news event happens and then a fall in viewers when not much is happening. Programs like Anthony Bourdain's "Parts Unknown," have helped CNN tackle this problem. At first in 2012 and early 2013 when Bourdain's name came up in discussions at CNN for such a show, there was much disagreement about it, as some did not see the merits of bringing in someone who is not a journalist. By 2012 Bourdain had achieved prominence with his program on food "no Reservations," on Travel Channel. CNN's approach was to have a non-journalist take people around the world and tell stories about life and culture of the country and its people, in unique restaurant settings. By having a doumentary travel series CNN hoped to use the flexibility to delay a show if a news event broke out. Many viewers take tips on travel from the show. It has an enthusiastic following, thanks partly to Bourdain's style which is informal, relaxed, and jovial. Especially how he doesn't take himself seriously, and not thinking too much about Obama's guest appearance on the show at a small restaurant in Vietnam, where Bourdain picks up the tab of $6. That has won him over 800,000 viewers consistently from the 1st to the seventh season of the show. ...
For a long time CNN struggled with how it could avoid the peaks and valleys of viewer attention for its news programs- with a jump in viewers when a big news event happens and then a fall in viewers when not much is happening. Programs like Anthony Bourdain's "Parts Unknown," have helped CNN tackle this problem. At first in 2012 and early 2013 when Bourdain's name came up in discussions at CNN for such a show, there was much disagreement about it, as some did not see the merits of bringing in someone who is not a journalist. By 2012 Bourdain had achieved prominence with his program on food "no Reservations," on Travel Channel. CNN's approach was to have a non-journalist take people around the world and tell stories about life and culture of the country and its people, in unique restaurant settings. By having a doumentary travel series CNN hoped to use the flexibility to delay a show if a news event broke out. Many viewers take tips on travel from the show. It has an enthusiastic following, thanks partly to Bourdain's style which is informal, relaxed, and jovial. Especially how he doesn't take himself seriously, and not thinking too much about Obama's guest appearance on the show at a small restaurant in Vietnam, where Bourdain picks up the tab of $6. That has won him over 800,000 viewers consistently from the 1st to the seventh season of the show. ...
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Original article 7 minutes, gist 1 minute
Original article 7 minutes, gist 1 minute
