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Over 1 million people have contributed to the Guardian in the last 3 years. Of this 500,000 are paying to support the Guardian on an ongoing basis. This covers its Donate effort and its Memberships program. Katharine Viner, the editor-in-chief of Guardian News and Media called the business model a new way for journalism to "regain its relevance, meaning and trusted place in society." She says many contributors donate specifically because they wanted the Guardian to stay free and outside a paywall. When readers come to know of the challenging commercial reality facing all news organization they express real interest in wanting to support, she said. Guardian is trying to breakeven in 2018 with new revenue streams. The Support appeal appears inside or at the bottom of articles and says "Support the Guardian from as little as $1- and it only takes a minute." The other approach is through $6 a month Supporter memberships. Guardian has two thrusts in its coverage. In an age of filter bubbles and hyper-partisan politics  it says its important to make space for different ides and diverse opinions. It has a Cities section for instance and looks at climate change impact. It also says "our guiding focus is to challenge the economic assumptions of the past three decades, which have extended market values such as competition and self-interest far beyond their natural sphere and seized the public realm." ...

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The Guardian's Moore provides this heart warming story about Nairobi's inline skating community. It is about young rollerblading teenagers. The fad faded in the West, but it is popular today in Nairobi. Donated from the west the Rollerblade brand skates have made their way into East Africa- creating a skating craze. They zoom across at 110 kilometres an hour. Some learn from Google and You Tube videos. It creates a sense of community for young people, who meet with people from different tribes and don't pay attention to ethnic groups in a place where ethnicity is rampant.