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Margrethe Vestager, Danish regulator returns as head of the anti-trust division of the European Commission for a second five year term, just as tech companies are increasingly seen as having unfair business practices that do not benefit society as a whole. One change she hopes to make this time is to use "interim measures" a cease and desist order for companies to stop improper behaviour immediately, rather than go on with investigations for years. These investigations end up with fines but not the structural changes to enforce competition that are immediately needed.

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Anti-trust regulators at the European Commission filed formal charges against Google on April 14, 2015. The regulators said "Google systematically positions and prominently displays its comparison shopping service in its general search results pages, irrespective of its merits."

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Margarethe Vestager brings a candour and forthrightness rare in European politics. As economy minister and deputy prime minister she led the Social Liberal Party in the coalition government in Denmark. The Social Liberal Party is unique in that it is part of left leaning alliance with Social Democrats, yet emphasizes as part of its platform education that encourages the creative development of pupils, and freedom in methods of teaching to encourage creativity. Vestager has increased the scope of the EU investigation to look at the Android system in mobile, and filed formal anti-trust charges against Google. Vestager says about Google, that "the amount of data it controls gives rise to societal challenges." She graduated in Economics from the University of Copenhagen. Her husand is a math teacher. One of her hobbies is knitting elephants, and one of them will be offered for bidding at the Danish Seamen's Church in Brooklyn, where she is speaking on April 19. She brings a fresh breath of air to the functioning of the European Commission in Brussels, often viewed as bureaucratic and slow. ...

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Experts say lengthy antitrust investigations in which companies are required to follow the rules set by regulators leads to legal experts being consulted at each step in the product development process. The effect is stifling on the corporate culture and creates an effect on employees over time. Microsoft product development slowed down in the period following the EU investigation. This could happen at Google as it faces EU charges in 2015, say experts.

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The WSJ discloses that the U.S. Federal Trade Commission's Bureau of Competition 160 page report in 2012 described Google's anti-compettitive practices and recommended a anit-trust lawsuit for three anti-competitive practices. The WSJ obtained documents based on the Freedom of Information Act. Mullins and Winkler provide a detailed account of the practices cited in the report as anti-competitive. The FTC Commissioners did not act on the report and instead voted unanimously in 2013 to end the investigation after Google agreed to some voluntary changes. The report stated a different conclusion: Google's "conduct has resulted-and will result- in real harm to consumers and to innovation in the online search and advertising markets." Mullins and Winkler point out that this report shows Google's statement that no wrongdoing was found is incorrect.

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Differences between the U.S. and China on trade, investment and economic policy in 2015 during Xi Jinping's visit to the U.S.