A book review of the book by Nicholas Carr, on the Internet, and how it leads people to shallow thinking and superficial reading. Carr writes that when one goes onto the Internet one comes into an environment that encourages superficial reading, thinking quickly and in aharried rushed manner. The thinking is distracted and the learning superficial. He calls the pattern of skimming pages an "F pattern" where one takes in only a few lines of text and misses the rest. And the ability to absorb knowledge, and transfer it to a long term memory, which helps us to reflect and think about what is said and develop our own thinking, suffers in this process. What we gain in breadth of kowledge is lost in the depth of understanding which is eroded.