LyrArc Article Gist
Roger Martin of the University of Toronto points out the importance of thinking creatively, understandiing changing markets, supporting innovation and using ones own intuition or gut insticts instead of relying on scientific management or six sigma to both gain advantage and to prevent costly lapses and goofups. Makes a lot of sense. See the June 11, 2007, BW issue on 3M's Innovation Crisis.
Roger Martin of the University of Toronto points out the importance of thinking creatively, understandiing changing markets, supporting innovation and using ones own intuition or gut insticts instead of relying on scientific management or six sigma to both gain advantage and to prevent costly lapses and goofups. Makes a lot of sense. See the June 11, 2007, BW issue on 3M's Innovation Crisis.
