LyrArc Article Gist
The way Mr. Partovi's idea of mixing keyword search with ads met with resistance at Microsoft, after Microsoft spent $265 million to acquire his company LinkExchage. Some of Partovi's bosses warmed to his idea of auctioning keywords but their eyes were glued to the prospects of display banner ads and did not think much of the search and ads combined together, like searching for a term and seeing the vendors of all kinds of related services who pay a fee every time someone clicks on their name. Bosses changed and the Keywords group was shifted to other parts of the Microsoft business ending up in software. A small trial was made but price of auctioning keywords was not set appropriately. Partovi's insistence was seen as resistance to the ordered way of doing things at Microsoft, and Ballmer in 2003 talked about "discordant and dissident directions" in the company, tendencies which he derided. Partovi's passion was seen as insubordination and finally in May 2000 with $1 million in revenue from Keywords comparing poorly with Microsoft's other online ad revenue, Keywords was shutdown. Partovi left Microsoft in July 2000. He shopped his idea around. Yahoo said it did not fit in with its plans, later buying Overture for $1.8 billion in summer 2003. Google talked to Partovi but declined, instead quietly building its own service. And Google launched its own service AdWords combining search and ads in October 2000. It was under pressure to come up with arevenue generating method.By 2002 Google was stealing advertisers from Goto.com that had pioneered the business of ads and search but lacked the advantage of having its own search engine. Microsoft also faced the same problem. In May 2002 AOL dropped Goto.com and teamed up with Google for paid search. By late 2002 Microsoft executive Yusuf Mehdi was visiting Goto.com and launched an effort to buy Overture the new name for Goto.com. But when in Spring 2003 Mehdi pitched buying Overture for $1 billion to Gates and Ballmer, both tore into the proposal saying that they could do it for less than the $1-2 billion price tag by doing it inhouse. By this time Google was already the dominant company in search ads and Overture was losing out. But even with hundreds of programmers Microsoft did not get its search engine ready till late 2004 and the search ad system in May 2006, about 3 years from the meeting with Mehdi. The resistance of founders to development of new products, is seen at HP for the personal computer which was later embraced, and at Honda where a new kind of engine had to be developed secretly without Soichiro Honda's knowledge. In both cases the product was developed successfully after initial resistance, but in the case of Microsoft the new ideas and people may have been smothered and development done to Microsoft's founders own inclinations for order, and treated the same way as its other products till it was too late. A factor not present to the same degree in HP and Honda's situation was the speed with which the internet developed and search engines like Google developed. So that in 8 years since its launch Google is firmly entrenched, and has 73% of search ad spending, with Yahoo at 13.3% and Microsoft a distant third. Google generated $5 billion in profits from this in 2008. By 2009 search ad spending is estimated to reach $12.3 billion....

LyrArc Article Gist
Supreme Court protects parent opt out of LGBTQ stories and requiring age verification for porn sites. Texas was where the civil rights movement got its support from president LBJ, a Democrat and FDR follower. And still Texas vote for the age verification for porn sites was voted for with support being 164-1. Yet Elena Kagan, who was a Harvard legal scholar, now Supreme Court Justice did not support this decision, and offered a flaky and irresponsible dissent- “Carefully drawn age verification laws stand a real chance of surviving.” What about the harm done to minors while the scholars quibble about legal writing. Kagan was in elite schools all her life, Hunter high school in NYC, Princeton Worcester Oxford, Harvard Law School,  and deputy assistant to Clinton, before Clinton's economic aide Summers picked her for Harvard Law School Dean, and Obama picked her for SC Justice. In 2025 these elitist backgrounds have failed, and are failing to address the problems of the Nation in a direct common sense way as faced by ordinary Americans and even by the 164 of 165 members of the Texas state legislature, which is saying a lot. A search shows failure of Google and of AI after search of 10 pages on Google no mention is found that the vote in Texas legislature was 164 to 1. Parents have to protect their rights and 22 states are now passing this law. ...

LyrArc Article Gist
Microsoft's Satya Nadella got his start at age 24 at Bing search engine. He is now 56 years. During this period he worked with both Bill Gates and Steve Ballmer who succeeded Gates at Microsoft. He is now remaking the Bing Search engine by using AI. This has happened since 2018 when he met Altman at the Sun Valley Tech conference in Idaho. He invested $1 billion in Altman's OpenAI, and has recently brought in Suleyman of Inflection who is a competitor of  Altman's OpenAI into Microsoft with the idea of setting up an internal AI business as well. To do this he has invested $10 billion in advanced AI chips that he has bought from chipmakers which have reduced the capital available for Microsoft's other businesses. This WSJ report by Dotan and Jin says Altman started his venture because he did not want to let AI to be led by Google silently developing its own version and doing leapfrog over competitors. A At this point in 2024 Google, Facebook and Amazon are building their own AI talent and making large investments in the chips that support AI. It is rapidly becoming an oligopoly of a few tech companies that makes deals among themselves for strategic advantage and protect themselves from public or government regulatory scrutiny. The controversy surrounding the firing and rehiring of Altman at OpenAI has brought new scrutiny from the FTC. The monopolistic behaviour of tech companies and their splitting the tech market among themselves as Google and Apple have done show the need for government action to prevent a repeat of this in AI. And to take action to break up existing monopolies in Search engines and in the Internet as Theodore Roosevelt did at the turn of the century for the oil business, breaking up Rockefeller's Standard Oil and Esso. Only when that happens can the true potential of the Internet be realized for Education, Health and other fields. Who can say that the iPad or iPhone or Google's Search engine has increased global literacy or American literacy? By freeing up these technologies- that belong to the people of America and the world- for education, health and other fields of human development mankind can advance once again. By regulating provide the ground rules for good use instead of the current danger of the Internet acting in ways to reduce public knowledge to levels that cannot sustain democratic process, and create stratified society where each group only sees what it has seen before and does not explore the world or knowledge in all its variety, all its ability to surprise us with new discoveries. ...

LyrArc Article Gist
Decisions by Judge Amit Mehta that affect not only current monopoly in Search engines but future AI monopoly in Search engines. Google is doing with Gemini AI by paying Samsung for AI Search what it did with earlier Search by paying Apple $20 billion to put its search engine on Apple's Safari browser.

Judge Amit Mehta could rule for divesting Chrome browser by Google and other actions to cease this monopoly that puts too much control in a democracy in one place, so that the ideas of Lincoln and the founders for thinking by the people, for the people, of the people in all its dimensions and varied manifestations does not perish from this earth.

LyrArc Article Gist
Google will take part in the Digital India project of the Indian government with a $10 billion investment over five years. This is about leveraging the power of digital technologies for transforming lives of farmers, young people and for creating new businesses. Google Search and You Tube reaches 245 million Indians. Local language content is popular for 66% of the content online. For Google CEO Pichai this as he says is deeply personal as the investments in early computers and digital use in the first 20 years after independence in 1947 provided the opportunities for Pichai and Microsoft CEO Nadella and countless others to learn about these technologies in schools and universities in India. These investments will lay the ground for opportunities to be created for new generations. Earlier Google partnered with Tata Trusts to launch Saathi so that the internet could reach India's villages. About 23 million women in 300,0000 villages have gained through Saathi the first use of internet. ...

LyrArc Article Gist
Google's Schmidt reminds newspapers that they can opt out of Google Search and Google News with a single line of simple code. Schmidt understands that the Web runs a serious risk of becoming a wasteland as reporting declines. Only a few brave reporters take up the immense burden of keeping the U.S. public informed in international crises, at important international events, and as major changes take place in different parts of Asia and Europe. Reporters in the U.S. perform similiar tasks, with fewer reporters assuming bigger responsibilities for informing the public. Newspapers in other advanced countries Germany and France face a similiar situation.

LyrArc Article Gist
With the latest fine of 1.7 billion euros, the third imposed by the European Commission since 2017 for antitrust violations, total fines exceed 8.4 billion euros. The latest fine is for unfairly excluding competitors in contractual provisions for third party use of Google's search bar.

Google says it is making the changes to give visibility to rivals such as Microsoft and Yahoo. It is appealing the rulings. Meanwhile the European Competition Commissioner Margarethe Vestager who has taken action for violation of antitrust rules, is now completing her 5 year term, is open to continuing for another term. She is also a candidate for President of the European Commission, after European parliamentary elections in May 2019.

LyrArc Article Gist
The resignation of Jerry Yang, co-founder of Yahoo, from his positions at the company on Jan. 17, 2012. Yahoo hired a new CEO, Scott Thompson, from eBay's Pay Pal unit n 2011. Yang started Yahoo with David Filo. They setup "David & Jerry's Guide to the World Wide Web," a list of favorite websites, as computer science students at Stanford in 1995. What followed was a trajectory similiar to the one observed today for Facebook- by 1999 the company was valued at $120 billion in the dot com bubble. A decade later Google, a newcomer with a search algorithm, replaced Yahoo as the most widely used search engine. Yahoo and its peer site AOL from the 1990's never recovered from the technological change in the internet with broadband and a new generation of search engines. Yang holds a 3.8% stake in Yahoo. Yahoo has a 40% stake in Ali Baba, which was formed when Yahoo turned over its Chinese operations to Ali Baba in exchange for a large stake in operations. Yahoo is planning to sell its stake in Ali Baba....

LyrArc Article Gist
EU Competition Commissioner, Margarethe Vestager, on a trip to the U.S. to meet FTC and Justice Department officials, says the situation in Europe is different from that in the U.S. In Europe Google has a dominant position with over 90% market share, much more than in the U.S. where Yahoo and Microsoft are competitors in general Internet search. She said about Google following the filing of formal antitrust charges by the EU against the company- "is a successful company because they have good products. But the compliments, they stop when you get the suspicion that there may be an abuse of this very strong and dominant position." In earlier statements Vestager has said that the dominant position in all its ramifications poses "societal challenges." Complaints to the EU Commission originated with Microsoft and smaller companies affected by Google. News Corp, publisher of the WSJ, has joined a group of companies in filing new formal complaints in April 2015 with the EU Commission about Google practices. Google now has 10 weeks to respond to the charges. In the U.S. the FTC also had concerns, with FTC staffers favoring filing formal charges. In the end the FTC decided to rely on Google making voluntary changes to three practices taken up by the FTC- including complaints about "scraping" of content from rival websites, and its restrictions on the ability of advertisers to use competing platforms. Vestager sees the need to get the process moving, as it has dragged on for about 5 years, saying "it is important for us to be more speedy in getting the question out, to be able for Google, for competitors, but most of all for consumers to see our concern." The EU Commission charges about Google favoring its own comaprison shopping service are a way for Vestager to establish a broader precedent, as it looks into other ways Google's uses its dominant position to favor its own products and services....

LyrArc Article Gist
The WSJ discloses that the U.S. Federal Trade Commission's Bureau of Competition 160 page report in 2012 described Google's anti-compettitive practices and recommended a anit-trust lawsuit for three anti-competitive practices. The WSJ obtained documents based on the Freedom of Information Act. Mullins and Winkler provide a detailed account of the practices cited in the report as anti-competitive. The FTC Commissioners did not act on the report and instead voted unanimously in 2013 to end the investigation after Google agreed to some voluntary changes. The report stated a different conclusion: Google's "conduct has resulted-and will result- in real harm to consumers and to innovation in the online search and advertising markets." Mullins and Winkler point out that this report shows Google's statement that no wrongdoing was found is incorrect.

LyrArc Article Gist
Fake news ads on Google Search are a couple of the hard to believe results Hiroko Tabuchi finds in one of his searches using the words "climate change." One ad says "Global Warming Hoax." More alarming is the way the Google algorithm and a person's search history is used by Google to send that person what he likes or approves. So that a NYT reporter's account may show a different ad on Search for "climate change" - mostly positive ones from Environmental Defense Fund. Tabuchi says some of the ads calling climate change false are still appearing on Google even after the New York Times alerted Google about the problem.  A perceptive observer would find that that this is exactly how Search can end up reinforcing people and dividing them into different camps hostile to each other. More significantly it might make people resistant to even hear another person with different ideas, a problem we face today in American democracy. ...

LyrArc Article Gist
Anti-trust regulators at the European Commission filed formal charges against Google on April 14, 2015. The regulators said "Google systematically positions and prominently displays its comparison shopping service in its general search results pages, irrespective of its merits."

LyrArc Article Gist
Microsoft posts a $6.2 billon charge for losses at its Internet division. Microsoft's search engine Bing and its MSN portal have failed to compete with Google.