LyrArc Article Gist
Google Inc. has made an agreement to acquire Motorola Mobility Holdings Inc. for $12.5 billion in cash. This deal puts Google in direct competition with Apple Inc., RIM, and Nokia. Google is taking on new risks with this acquisition. It is known as a software company, and the acquisition puts it in an area with which it has little experience- manufacturing and managing sales of devices working with retailers. It also risks making partners- such as Samsung, HTC Corp., Sony Ericsson, and LG Electronics that make mobile phones- into rivals. Forrester Research points out that this could lead to these companies hedging their bets and also making mobile phones that use the Microsoft operating system. Google considered a similiar plan for entry into the PC market after it developed the Chrome operating system but decided against it, opting instead to work with PC manufacturers Acer Inc and Samsung. The deal brings with it a large number of patents Motorola holds in mobile technology.