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Does this mean Jim Press is a co-president with Tom LaSorda? Tom LaSorda heading manufacturing and plant operations and Jim handling global sales and marketing as well as product strategy which completes the marketing circle when you bring in service and parts which are dealer handled. Jim Press says he was passionate about energizing and strengthening the dealer body at Toyota and he will be passionate about this at Chrysler. Deborah Wahl former Vice president of Marketing for Lexus brand of Toyota will the report to Jim. This brings 2 very senior Toyota executives to the top ranks of Chrysler free to change things since its now run by Cereberus Capital Management. Jim brings 37 years of experience at Toyota.

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In all with 2 retired consultants who ran Toyota's manufacturing operations 4 senior Toyota managers have joined the new Chrysler. Cueno and Convis joined Chrysler also. Convis ran Toyota's Georgetown Kentucky manufacturing plant.

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Chrysler and the UAW reach a deal.

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Chrysler will contribute about $10 billion into a VEBA type trust. By this Chrysler can pass on $16 billion in healthcare obligations to the trust to be run by the UAW. New hires will be paid less in a two tier wage system. Chrysler will not sell Mopar part division thus keepig 2600 union jobs.

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Chryslers plans to trim the product line to eliminate models that compete with other Chrysler models in the same product segment. To look at new models that made small changes over previous models during the late stages of Daimler's efforts to turnaround Chrysler, the Sebring and the Avenger, the Jeep Grand Cherokee, Dodge Durango and the Jeep Commander, for example. The Sebring may be eliminated or redone seriously. Models like the midsize SUV JZ are eliminated. Slower selling models that eat up resources nevertheless like the Pacifica wagon, Dodge Magnum wagon and the PT Cruiser convertible also may be eliinated in this review by Jim Press and Nardelli, formerly of Toyota and GE respectively. Also being addresssed is the shrinking of Chrysler dealerships and the elimination of certain models may help in this process of trimming the dealership network and refocussing it on a newer product line.